Vital Pet Life has debuted the first product of its Vital Pet Life’s Plus line, Mobility Daily Joint Supplement, for dogs and cats of all ages. Mobility Daily Joint Supplement takes on traditional pet mobility treat products with a proprietary blend of four sustainably-sourced ingredients and no fillers, said company officials.
The Mobility ingredients and its top benefits, according to company officials, are:
- New Zealand Green-Lipped mussels, known for potent levels of omega-3, EPA and DHA fatty acids, working with eicosatetraenoic acid (ETA) to reduce joint inflammation and pain. It contains glucosamine, chondroitin, zinc and magnesium, which is beneficial for joint metabolism.
- Krill pristine extract provides joint pain relief, cartilage and connective tissue support while promoting collagen formation thereby increasing flexibility, movement and mobility.
- Organic flaxseed, a rich source of fiber, contains high levels of the omega-3 fatty acid alpha-linolenic acid (ALA) providing powerful anti-inflammatory effects.
- Alfalfa protein contains more than 20 vitamins and minerals including calcium, potassium, magnesium, vitamins C, B12 and D. Aids in nutrient absorption, assimilating proteins, calcium and other nutrients.
“We spent the last three years researching and formulating a clean and potent mobility powder product. The blend of green-lipped mussel with krill extract is rarely found on the market, especially in combination with Certified Organic flaxseed and alfalfa protein. Together these four sustainably-sourced ingredients support joint health while reassuring pet families they can trust and feel confident about what they’re giving their pets,” said Donie Yamamoto, founder and CEO of Vital Pet Life in Los Angeles.
The Mobility product uses a recyclable flexible eco-READY pouch ensuring it is made of high-barrier, all polyethylene (PE) single resin type for recyclability and it displays the How2Recycle label, a standardized labeling system designed to empower consumers to make responsible choices through easy-to-understand recycling instructions, saving plastic waste from ending up in the landfill.