Zesty Paws, an Orlando, Fla.-based functional pet supplement brand, has entered the independent retailer channel through its partnership with Phillips Pet Food & Supplies nationwide. Phillips will be the brand’s first national distributor for the independent channel, bringing Zesty Paws to local stores starting this month, company officials said.
Phillips Pet Food & Supplies began as a family-owned and operated business, and today there are 12 distribution centers located across the country. Phillips services pet stores, aquatic stores, feed and farm stores, groomers, veterinarians and humane organizations.
“As we enter the new year, we are confident that Zesty Paws will continue to deliver and expand to reach more pet parents in additional regions who want the best health and wellness products for their furry family. We knew that 2022 would be an immense year of growth and thrilled to distribute nationwide through Phillips as our first independent pet retailer,” said Steve Ball, CEO of Zesty Paws. “Phillips has a strong reputation for providing the best pet products and services and has some of the best relationships in the industry. We are beyond proud to partner with Phillips and excited for the opportunity to give Zesty Paws to even more pet parents.”
Twenty SKUs of Zesty Paws’ best-selling products will be available in all Phillips distribution centers starting this month, officials said. The products include the Aller-immune Bites, Calming Bites, Mobility Bites, Hemp Elements Orastix, Stay Green Bites, Wild Alaskan Salmon Oil and the Tear Stain Bites.