Strategy and creative firm MarketPlace Branding has been serving the pet and human nutrition markets since 2002. Recently, it published a new report​ that highlights trends, many of which we’ve seen embraced by humans. Nicole Hill, executive director of strategy at MarketPlace delved into some of the key insights from the research study on […]

LONDON, Feb. 26, 2024 (GLOBE NEWSWIRE) — As per The Business Research Company’s Pet Supplements Global Market Report 2024, the pet supplements market is expected to continue its strong growth trajectory in the coming years. According to projections, the pet supplements market size will reach $2.26 billion in 2024, with […]

Chicago, IL—ADM shared a report of the top five pet trends going into the new year. These trends build on ADM’s larger annual report of global consumer trends. As human trends increasingly inform pet nutrition innovations, new ways to proactively support pets’ overall well-being will continue to emerge. Most pet […]

Next to food, supplements and other health-oriented products are widely considered of the utmost importance for a pet’s overall wellness. While cannabidiol (CBD) products continue to grow in popularity, consumers are constantly seeking out other supplements that address common health issues. Dog ailments typically involve hip and joint, skin and […]

One of the greatest challenges for any pet retailer is staying ahead of the competition. To give your business that competitive edge, it’s critical to know what products, practices and brand messages are resonating among the pet community. How can we learn what trends are on the horizon for 2023? […]